A visual guide of the different types of folds available for leaflet printing and flyer printing

Choosing from the different types of folds for literature requires time and consideration. It’s good to try and imagine the end result during the design stage, some simple planning in advance can save headaches later.

Try to estimate how much copy, images and graphics you are likely to need. Take into account any contents pages, maps, special offers, coupons and front and back covers which may require additional room. This will help you to make a decision from the different types of folds available.

The type of fold you choose can help break up sections, it will add interest to finished the print and can help increase response rates.

Here are some of the most common folding options available for leaflet and flyer printing.